Submitted by CARPE DIEM

t’s a few years old, but here’s an interesting article from July 2006 in the Chronicle of Higher Education by UC-Berkeley blogger/professor/economist J. Bradford Delong, as part of a Chronicle series on the topic “Can Blogging Derail Your Career?”:

The hope of all of us who blog is that we will become smarter, do more useful work, be happier and more productive, and will also impress our deans so they will raise our salaries. The first three hopes are clearly true: Academics who blog think more profound thoughts, have a bigger influence on the world — both the academic and the broader worlds — and are happier for it. Are we more productive in an academic sense? Maybe. We will see when things settle down.

Are our deans impressed? Not so far, but they should be. A lot of a university’s long-run success depends on attracting good undergraduates. Undergraduates and their parents are profoundly influenced by the public face of the university. And these days, a thoughtful, intelligent, well-informed Web logger is an important part of a university’s public face.
Visit 1800blogger to see all of our industry leading blogs.